Fenix Legal

 

INTA Annual Meeting: “The Must-Attend Event for IP Stakeholders”

 

Fenix Legal is proud to again be Gold Sponsor for the upcoming annual meeting of International Trademark Association (INTA) in Seattle, Washington, USA, May 19 – 23, 2018.

 

We will also moderate a Table Topic on Sunday, May 20, 2018, on the highly topical theme:

 

“The Do’s And Don’ts of Using Trademarks in Social Networking”.

 

Stockholm – the Capital of Scandinavia®

 

Names of cities around the world are working well as trademarks for the cities and related regions/countries.

 

Helsinki, Finland, is using a number of different colourful symbols, instead of a traditional trademark as “an image of Helsinki is created wherever people experience the city”.

 

Oslo, Norway, has created the “Oslo Brand Toolbox”, with general guidelines on how to market Oslo, with the position identified as “Oslo – the young, pioneering city”.

 

However, the city trademark that indeed is the most well-known and discussed in international media is “Stockholm – the Capital of Scandinavia”

 

Read the full article, published in the Trademark Lawyer, Issue 3, 2018, written by Petter Rindforth, Head of Trademark & Legal Department of Fenix Legal:

 

 

 

PATENTS • TRADEMARKS • DESIGN • IP-LAW

Where others stop - we begin

 

In an ever-changing world someone has to see

the possibilities.

Fenix Legal offers legal solutions for the

creative minds.

Our consultants are lawyers, engineers,

business consultants and branding experts.

 

The true value of a brand

 

“You cannot just make and sell a product—you need to step in to your customers’ minds and become an ordinary and welcome part of their daily life”.

 

Maria Zamkova explains in the World Intellectual Property Review (WIPR Jan-Feb 2018) how to keep the high impact of your trademark and to keep customers satisfied.

 

 

 

The Global Broadcasting Copyright Treaty: Latest news and how to deal with online copyright infringement.

 

The World Intellectual Property Organisation (WIPO) has circulated a new draft text on definitions in the global

broadcasting copyright treaty.

 

Read more of this as well as how to deal with copyright infringement online, and mediation in an article of Petter Rindforth, published in the Lawyer Monthly Magazine.

 

Sweden – the natural base for “Internet of Things”

The most active technology for patent protection in Sweden is digital communication (representing 30% of the applications), followed by transportation, medical technology, telecommunication and civil engineering. Swedish focus of IoT - Internet of Things - is the reason why more and more Swedish industrial companies choose to take home their production from abroad.

 

In the Patent Lawyer Magazine March/April 2018, Fenix Legal’s CEO Maria Zamkova gives examples of the hottest areas for Swedish patent applications right now: IoT, telecom and self-driving vehicles.

 

 

 

 

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